Enterprise Omnichannel Marketing Automation & Customer Journey Platform
Salesforce Marketing Cloud
Salesforce Marketing Cloud is the core marketing engine of Salesforce Customer 360, integrating omnichannel interactions to deliver automated, personalized, and measurable customer journeys. Through seamless integration with Sales Cloud, Service Cloud, and Data Cloud, it enables real-time, data-driven marketing.
LeadsTech provides end-to-end consulting services—from implementation to ongoing optimization—helping enterprises successfully operationalize Marketing Cloud as a sustainable growth-driven marketing system.
Core Value: Plan → Orchestrate → Optimize
Plan | Data-Centric Marketing Strategy
- Integrate CRM and first-party customer data
- Build clear audience segmentation and marketing objectives
- Support both B2C and B2B marketing scenarios
Orchestrate | Omnichannel Customer Journey Orchestration
- Visual journey design with Journey Builder
- Integration across Email, LINE, SMS, Push, and advertising channels
- Real-time interaction triggers based on behavior and conditions
Optimize | Continuous Performance Optimization
- Real-time tracking of open rates, click-through rates, and conversions
- A/B testing and journey optimization
- Closed-loop analysis with Sales and Service performance
Why Enterprises Choose
Salesforce Marketing Cloud？
A True Customer 360 Marketing Engine
More than a marketing tool, it is an enterprise-grade marketing hub tightly integrated with CRM, service, commerce, and data platforms.
Consistent Omnichannel Experience
Deliver consistent messaging and seamless experiences across Email, messaging apps, mobile apps, websites, and advertising channels.
High Automation and Scalability
Scale from simple email campaigns to complex customer journeys as your organization matures.
AI and Data-Driven Decisions
Leverage Salesforce AI and Data Cloud for precise segmentation, prediction, and personalization.
Enterprise-Grade Security and Governance
Meet global enterprise requirements for security, access control, and compliance.
Measurable Marketing Impact
Clearly track engagement, conversions, and ROI, directly linking marketing efforts to business outcomes.
Key Modules & Capabilities
Who Is Salesforce Marketing Cloud For?
Mid-to-large enterprises and fast-growing brands
Managing large volumes of members, leads, or customers who need structured automation and segmentation.
Omnichannel marketing and membership operations
Running Email, LINE, SMS, App Push, websites, and ads while ensuring a consistent customer experience.
Customer journey management initiatives
Automating onboarding, loyalty upgrades, retargeting, and churn prevention to improve conversion and retention.
B2C, B2B, and hybrid business models
Applicable across retail, e-commerce, finance, manufacturing, and services with tailored journeys per audience.
Organizations using or planning Salesforce CRM
Integrating sales, service, and marketing data into a unified Customer 360 architecture.
Data-driven organizations focused on ROI
Needing clear visibility into how marketing impacts sales, service, and overall business performance.
Frequently Asked Questions (FAQ)
Our Services
Marketing Automation Strategy & Blueprint
Define overall automation architecture, audience strategies, use cases, and KPIs.
Salesforce Marketing Cloud Implementation & Configuration
Platform setup, module configuration, and access control aligned with enterprise governance.
Customer Journey Design & Execution
Implement automated journeys for onboarding, loyalty, retargeting, and churn prevention.
Data Integration & MarTech Connectivity
Connect Salesforce CRM, Data Cloud, websites, e-commerce, and membership systems into a unified customer view.
Omnichannel & Local Messaging Integration
Integrate Email, LINE, SMS, WhatsApp, and App Push for consistent and measurable engagement.
Analytics, Enablement & Continuous Optimization
Provide performance analysis, A/B testing recommendations, team training, and ongoing optimization support.
Why Choose LeadsTech?
Full-Stack MarTech Integration Expertise
Certified expertise across Salesforce and Adobe Experience Cloud, integrating content, data, and automation.
Deep Understanding of Taiwan, Hong Kong, and Mainland China Markets
Strong knowledge of local channels, ecosystems, languages, and cross-border operations.
Execution-Focused, Not Just Implementation
Aligned with real business processes and KPIs to ensure systems are actually adopted and deliver value.
Long-Term Growth Partner
Supporting enterprises from go-live through continuous optimization to maximize Marketing Cloud value.
