Website, App, and Customer Journey Analytics Services
LeadsTech provides enterprise-level website, app, and customer journey analytics services. Through Google Analytics, Adobe Analytics, and Adobe Customer Journey Analytics, we help organizations understand user behavior, optimize journey design, and improve conversion performance.
Why Do You Need “Website and Customer Journey Analytics”?
You can see traffic, but don’t know why it doesn’t convert
Marketing, content, and product teams each look at their own data, making it impossible to connect a complete customer journey
Only analyzing a single channel makes it difficult to understand cross-device and cross-platform behavior
There are many reports, but they fail to support real decision-making and optimization
Our Recommended Analytics Platforms
Google Analytics（GA4）
Mainstream tools for website, app, and foundational journey analytics
Google Analytics is suitable for most organizations to perform basic analysis and conversion tracking across websites, apps, and digital channels.
Adobe Analytics
Enterprise-level behavioral analytics and deep insights
Adobe Analytics is ideal for organizations that require greater analytical flexibility, complex dimensions, and advanced insights.
Adobe Customer Journey Analytics
An integrated analytics platform for cross-channel customer journeys
Adobe Customer Journey Analytics (CJA) is designed for organizations seeking a true understanding of customer journeys across devices, platforms, and channels.
Businesses Suitable for This Service
Have an existing website, eCommerce platform, or app
Looking to optimize conversion rates and user experience
Marketing and content decisions require data-driven support
Currently using or evaluating Google / Adobe analytics tools
Aiming to build long-term analytics and insights capabilities
Already have data but struggle to turn it into concrete optimization actions
Successful Cases
Our Services
Requirements and current-state assessment
Tracking and data structure design
Analytics models and KPI definition
Reporting and insights delivery
Ongoing optimization and support
Analytics process standardization and team capability building
Why Choose LeadsTech?
Familiar with the Google and Adobe analytics ecosystems
Hands-on experience with enterprise-level tracking and customer journey analysis
Able to deeply integrate with CMS, eCommerce platforms, CDP, and marketing automation tools
